Staged properties typically sell for more than 6 percent above the asking price, according to a recent survey by Coldwell Banker Real Estate Corp. They may also sell up to 73 percent faster than unstaged homes. With this in mind, we asked top interior designers for their best design tips for fix and flip success.
Incorporate Color Carefully
Most designers agree a fresh coat of paint takes years off a home’s appearance. While light, neutral colors are safe, there is no reason to fear a brighter palette. “You can include color throughout the house,” says BANDD Design owner and principal designer Sara Malek Barney. “Just be thoughtful, not trendy, about your selections,” she says.
Welcome Potential Buyers with a Freshly Painted Front Door
“A well-prepped, well-painted, well-chosen colored door can easily stimulate curiosity, whetting a buyer’s appetite when considering one home over another,” says Chloe Smith of Turnstyle Design.
Add Storage Solutions
“Create areas near entries with hooks, shelves, and/or benches and closed storage for all the gear that goes with daily life,” says Erin Conaty Andrews of Indigo House Interiors. “These things make life easier and more organized and don’t necessarily need a ton of space or huge investment.”
Give Windows the First-Class Treatment
“Cheap looking window treatments can make a space feel cheap overall,” says Courtney McLeod, principal at Right Meets Left Interior Design. “A plain window is far more appealing than a shabbily dressed one.” As an alternative to naked windows, inexpensive linen curtains can offer high-priced appeal.
Choose the Right Lighting
New light fixtures such as decorative pendants help provide that ‘Wow’ moment prospective homeowners are looking for,” says Dayna Hairston, interior designer at Dayziner LLC. “Opt for statement pieces in key areas such as the foyer, dining room, and over the kitchen island.”
Upgrade Kitchen and Bath Fixtures
Kitchen and bath fixtures and hardware can easily date or modernize a home. “These pieces take such a beating, replacing them can make these spaces look sharper,” says Bea Pila of B. Pila Design. “Cleaner silhouettes are more modern and tend to have broader appeal.”
Match Hardware for a Consistent Look
When you’re updating lighting, fixtures, and hardware, strive for cohesion. “Door knobs should match the hinges, all cabinet hardware should match, and lighting fixtures should coordinate with the details and colors of the other hardware being installed,” says interior designer Lori Miller.
Anchor Furniture in a Room
If the house is furnished, arrange the furniture in a way that makes sense, advises Oshri Adri, co-founder of Adri & Dahlman Interiors. “Each room should have a focal point, such as arranging seating surrounding a fireplace in the living room,” she says. “Even if the furniture is not the style of the future buyers, they will be able to envision how their ideal furniture will be arranged. Another way to anchor furniture is to invest in inexpensive, neutral-colored area rugs that furniture can fit comfortably on.”
Stage the Home with Visual Cues
Whether or not the house is furnished, you can add some inexpensive touches that will make the property feel like home. “You are not only selling a house, but a lifestyle,” says Design Dudes Founder Drew Henry. “Candles by the tub and a bottle of wine on the dining room table or kitchen counter will help the buyer envision a life in the home.”
Whether you choose to invest in one item on this list or all nine, your efforts are likely to pay off in the form of a faster, more profitable sale.
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